Our Sustainable Practices

Sustainability is important to us here at With Love Apparel Company. Our goal is to do good for our planet, while still providing you with quality products.

Around 85% of all textiles produced by the fashion industry end up in landfills, making it a major contributor to environmental damage. One in every five items produced by the fashion industry reaches landfills without being worn even once.

As we work with on-demand suppliers, we only produce items we get an order for, avoiding textile waste from overproduction. Our printing partner’s high-quality printing tech creates almost no wastewaters and uses less energy than standard industry printers.

Production
Our clothing designs are fulfilled using various methods. Many of our products are printed with the direct-to-garment (DTG) technique, which is a printing method where ink is first sprayed directly onto the garment, and then it soaks into the fabric. It’s like printing on paper, but on clothing. The use of Kornit printers generate almost zero wastewater and use less energy than standard industry printers, which lowers our carbon footprint.

The inks used for printing are Oeko-Tex™ certified, vegan, water-based, and free of harmful chemicals. Any left-over ink is properly disposed according to the ink supplier guidelines.

Embroidered products are made using Oeko-Tex™ certified threads, meaning they’re safe for both adult and children's clothing. Compared to printing, embroidery is generally more durable and produces less environmental waste.

Packaging
All apparel products are packed in post-consumer recycled (PCR) plastic mailers. The amount of PCR in the packaging will differ depending on where your order gets printed, but it’s at least 50% for the outside (white or grey) poly mailer bags and at least 30% for the inside (clear) bags used in multi-item shipments.

PCR packaging is made from everyday items, like used plastic bags and bottles. This material protects your order just as well as regular plastic bags, however, choosing PCR over first-use plastics reduces the environmental impact plastic has on our planet.